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This year is very promising in the eyes of the investors, the best tool and the quality of the marketing strategies must be enhanced and sharpened to make sure the hard work of the previous year pay up this 2016 year.

Marketing includes a proper and well-coordinated working procedure where the marketing goals and plans are set and allotted the period of implementation. For a better understanding of the marketing layout and planning, it is important to make sure that the marketing technique must be well understood.

The silo marketing and strategic marketing

The real estate firms may opt to use the stand-alone goal in making in securing the transaction leads is commonly referred to as the silo marketing. On the other hand, the strategic commercialization in the real estate industry involves a scenario where the real estate firms embark on an integrated marketing campaign where a diverse of specific marketing goals leads the campaigns.

The main difference in the two marketing techniques is the ability and frequency in which the agent will have a contact with the potential client. For the solo scenario, the contact is only once while the strategic marketing allows for several concurrent connections to the potential customers.

New Year is marketing planning

With the diversification of the website reach, it is important to use different contact channels for the commercialization issues. The core goals are getting the required hints to the real estate web design. This should be followed by a secondary goal of collecting the contact list and managing it through the clientele database. The final option is creating the brand and making the identity association at the highest levels.

The technological advancement has been very vital in the recent years marketing strategies for the year 2016 there are some elements that can be utilized for a maximum reception of the goals.

The website hosting has changed drastically due to the introduction of new gadgets into the market including the phones, tablets, and the pamphlets. This forces the real estate agents to integrate their website using the light loading templates that gives the vital information and the enhancements of the accessibilities.

The home page for the PPC should be laid out in a distinguishing and exciting mode to keep the leaders hooked to the website.

Is some scenarios the audience may be is a concept that leads to are thinking of a new strategy of getting the collect audience for the site.

Apart from the online marketing, the traditionally enhanced advertising mechanisms have also [proved very popular elements of marketing. This includes the fliers, billboards, business cards and any other relevant print media

Marketing timeframe for the year 2016

As much as the short term goals are important in monitoring the progress through a motivating effect. Is important to put a special consideration to the long-term objectives. These actually lead to the setting of the next year’s goals.

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